Ancillary Task: How We Can Improve

To gain a better mark in the ancillary task, the poster needsto be as official as possible and resemblance to an actual film poster. There is much iconography to a film poster, and to make this more official is to entice audiences more. Howeber, the main iconography is still the main part of the poster, as the image and the title is what sets the mood for the audience about the film they're about to watch, but the reviews remove doubt in the audience's mind, and the text at the bottom (for the credits) makes the poster more official and reveals cast director etc. to the audience.

Awards are a good thing to advertise on a poster as audiences like to see a film with prestige. Many independent film posters are solely advertised on awards alone, as not many people may know either the actors or directors that were in the production of a film. An example of this would be from the film poster for ‘Looking for Eric (2009, Dir. Ken Loach). Because not many people would have known who Ken Loach and the actors were (other than Manchester United fans knowing Eric Cantona). Because of this, they advertised the 4-5 star reviews they got on the poster.

As well as this, the text at the bottom of posters (usually to show the credits of the film) would gain us marks, because it makes it official. However, making one personalised for our group would take up a lot of time, and considering time is running out rather quickly. We could possibly rob some text of another film poster saving us time, but then we would have to search for an appropriate one, which would again cost us time. However, the main focus of our group is to included the text at the bottom and reviews to entise audience members to seeing our film.

The items mentioned that need including in the final design for our poster to make it more official in terms of apperence, and to entise audience into paying money to see a film (more specifically our film). These wouldn't necessarily effect the design of the poster (such as the main image and text) but positioning is key to preventing it getting in the way of the main image and/or title of our film.